Shamit Khemka underlines the need of addressing technical challenges in a shopping cart

Shamit Khemka, the founder of SynapseIndia, believes that the smooth operation of shopping can determine the level of success in an e-commerce business. However, efficient management of a shopping cart is a tricky process and takes careful efforts. Online retailers should establish a sense of trust and security among their customers. Shoppers start to scrutinize security of the shopping cart when they reach the sensitive part of an e-commerce website. Payment processing, including the credit card form field, is supposed to be the most sensitive part of the entire shopping process. Shamit Khemka says that selection of the right payment option is another key element of an efficient shopping cart. Online retailers should, at least, enable payment through options like credit cards and other electronic payment options.

It is evident that the number of online shoppers purchasing a smartphone is remarkably higher than the customers using a desktop for online shopping. Offering a hassle-free mobile experience, therefore, becomes most important when it comes of user experience design. Merchants should invest in checkout experiences optimized for the mobile format. Retailers can create mobile-first websites and alternative payment options like Apple Pay. 

Click here to know more about Shamit Khemka : 

https://www.youtube.com/watch?v=PcgrrS2-JGA

Shamit Khemka sees untapped opportunities in the deployment of e-commerce solutions

Shamit Khemka, the founder of the IT company SynapseIndia, believes that e-commerce is the future of retail trade. He says that every enterprise in retail business should take the possibilities of e-commerce seriously and chalk out a plan to grow in the digital world. eCommerce is the pinnacle of the modern-day retail industry. It is also the most rapidly growing sector across economies – both emerging markets, and developed countries. A business must equip itself with the most advanced electronic solutions and tools in order to stay in the race in an increasingly competitive environment. 

A well-developed e-commerce website can benefit a business in numerous ways. The e-commerce website provides incredible accessibility and ease of purchasing products. Such features also help businesses improve their brand image among a wide range of potential customers. SynapseIndia has a track record of helping businesses grow in the digital commerce sector by implementing an effective e-commerce solution. E-commerce experts working with us guide the clients through processes like picking a third-party platform, choosing a business channel, and increasing customer outreach through digital marketing.

Click here to know more about Shamit Khemka : 

https://www.youtube.com/watch?v=PcgrrS2-JGA&t=8s