Shamit Khemka – Introduce Big Data to Improve Service Quality

Shamit Khemka says that businesses of all kinds should harness the power of big data to grow in an intensely competitive market. Implementation of big data, according to him, can drastically change the way companies market their products and services. The technology could also help businesses customize their products and services according to changing demands of consumers. He suggests marketers to create a team of big data experts, data analysts, and branding experts to implement the big data strategy most effectively. He emphasizes on the need for understanding the nitty-gritty of big data before diving deep into its applications and the subsequent results. 

According to Mr. Khemka, the entire process of collection, analysis, and implementation can be made dramatically hassle-free by choosing a big data & analytics services provider. Expert analytics services from a big data company can help businesses achieve their end goals-- such as increasing profit, expanding market share, and reaching out to more consumers.